Its Business Development Not Marketing Richard D. Wagner

ISBN: 9781451200775

Published: May 12th 2010


110 pages


Its Business Development Not Marketing  by  Richard D. Wagner

Its Business Development Not Marketing by Richard D. Wagner
May 12th 2010 | Paperback | PDF, EPUB, FB2, DjVu, AUDIO, mp3, ZIP | 110 pages | ISBN: 9781451200775 | 8.16 Mb

Often times professional service firms look at business development as Advertising or as a short term sales process. What this book does is walk the professional service firm through a proven process to create long-term success. There is a big difference between Sales and Marketing versus Business Development.

The process described in this book will demonstrate these differences and show you a process to be successful in any professional service firm. There are real solutions described and how to implement those solutions. By following this simple but effective process your success as a professional service firm will grow well into the future.

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